Since 1956, Armitron has embodied and nurtured the spirit of individuality.  Since pioneering many of the first affordable digital wrist watches, it has been Armitron’s mission to make stylish, functional timepieces accessible to every person.

Today, Armitron looks to advance this mission by sharing the stories of real people.  We want to celebrate the eclectic, hard-working and diverse group of individuals that are our brand.  Each of them with their own style, thoughts, and ambitions.  That is why we showcase real people in our imagery, not professional models.  These are the people who truly represent our brand.

Many brands seek to be aspirational. But, through our community of wearers and responsible corporate actions, Armitron is inspirational  

Armitron empowers each wearer to tell their own story through color, design, and functionality.  A story not bound by borders or defined by demographics.  A story of One Watch, with Many Faces. 

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Anne Klein was an innovator, passionate creator, and visionary who helped define the landscape of American fashion. For more than thirty years, Anne Klein has been synonymous with American style, creating clothes that are immediately recognizable for their sophistication, wearability, and most of all, their relevance to women’s lives.

The Anne Klein line of timepieces reflects the design philosophy of the brand. Incorporating current trends and classic timepiece styling, Anne Klein offers a full line of ladies’ watches at competitive prices. As a leading ladies’ fashion watch brand, the line has broad appeal and has built a loyal customer base over its 40 years of success with a range of styles to carry a woman from day to evening and casual to chic.

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The Vince Camuto brand is synonymous with style and design. With offerings for both women and men, today the brand comprises over 30 categories, including but not limited to footwear, clothing, accessories, and fragrance. Vince Camuto timepieces are a unique and stylish addition to the wardrobe and the wrist.

The Women’s Timepiece Collection is an extension of the Vince Camuto brand’s unique commitment to contemporary design, luxe quality, and attention to rich detail. The timepieces are sophisticated, eye-catching, and elegant with modern attitude.

The Men’s Timepiece Collection appeals to the man with a strong sense of individual style. The timepieces, inspired by land, air, and sea, carefully consider authentic utility and are crafted with specialty details and sophisticated movements that are atypical in the current watch market.

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Born on the streets of Manhattan in 1978, Nine West is a trusted global brand. Nine West passionately provides women with quality, trend-right, affordable shoes and accessories in over 70 countries across the globe.

What started solely as a footwear brand has since expanded into other categories including but not limited to handbags, jewelry, accessories, and watches. The Nine West watch collection offers the must-have watch trends of the season at an affordable price, without sacrificing materials or style. With more than 100 million women having walked in our shoes, Nine West satisfies a womans ceaseless desire for chic and sexy style.

The design duo of Mark Badgley and James Mischka have made their mark over the past two decades with glamorous, stylish and wearable evening wear and accessories. Regarded as the design darlings of the Hollywood set, their beautiful signature gowns have been worn by a range of celebrities including Madonna, Kate Winslet and most recently Helen Mirren and Queen Latifah.

Taking a page from the designer’s handbook the Badgley Mischka collection of timepieces is bold, stylish and red carpet-ready. This collection of sophisticated timepiece accessories uses luxurious materials including brilliant Swarovski crystal embellishments, stingray and leather straps. Richly detailed, the watches reflect the glamour and elegance of the brand.